How to Get the Most Out of Your Free Trial on the Executive Plan

ZenSales was founded to solve the shipping needs of direct sellers. What began as a simple tool for shipping orders quickly grew into a robust platform that covers a wide variety of useful business functions. The ZenSales Executive package is was designed for busy top-sellers, it gives users access to ZenSales’ complete suite of comprehensive business tools. With complete access to ZenSales’ email marketing and rewards tools, users are guaranteed to spend less time shipping and marketing their business while getting more accomplished. For less than $30 a month ZenSales Executive tier provides the tools and functionality network marketers need to maximize their business growth. For a limited time, you can access the ZenSales Executive package for free when you take advantage of the new 30-day trial offer.

What could be better than FREE? If you’re on the fence about which shipping software to use, this free trial is your perfect opportunity to try out the ZenSales platform. ZenSales free Executive trial offer is virtually risk-free as there is no obligation to buy and you can cancel at any time.

There is one downside: the 30-day free trial period can pass by pretty quickly. So, it helps to have a game plan before you begin. The team at ZenSales put our thinking caps on to put together our best tips to help you get the most out of your Executive trial. This article will guide you through 5 simple steps that you can follow to get the most optimal experience and help you determine if ZenSales is right for your business.

1. Set Up Your Account and Brand Quickly

Once you activate your account the clock will start ticking, so to get the most out of your trial you should get started right away. The ZenSales platform features a comprehensive onboarding modal that is designed to guide you through the account set up and brand integration processes quickly and easily. Follow the easy step-by-step instructions and you should be up and running in no time. We also recommend that you take a few moments to watch the Shipping and Email Marketing video tutorials. You should also visit the Help Center where you’ll find a comprehensive library of FAQs and Tutorials. Take a moment to browse the convenient information, this is a great way to get the most out of the platform’s tools. If you run into any issues at any step along the way, the ZenSales team is standing by and ready to help. You can reach a customer support representative by clicking on the chat icon in the lower corner of your desktop screen or by emailing support@zensales.net. With your Executive trial, you can take advantage of our knowledgeable 1-on-1 customer support, which includes email and live chat during ZenSales’s extended service hours.

2. Ship Your Packages

The Executive package comes with an unlimited number of shipments each month. These shipments will take advantage of ZenSales lowest discounted shipping rates. You will also get shipping tools that include access to the standard reports, automatic order importing, address verification, and time-saving batch printing. With the Executive package, most users will find that their monthly shipping savings exceed the low program cost. We’re confident that you will find shipping on the Executive package is faster and easier than ever before. Once your account is connected to your brand your invoices will automatically import, along with all of the shipping and order details. Now you can compare shipping rates and purchase a label in just 3 clicks! Say goodbye to manually entering your customer and order information, now ZenSales does it all for you.

3. Schedule a Carrier Pickup

ZenSales most convenient feature is available to Executive users, now you can schedule a free USPS carrier pick-up right from your door in just 2-clicks. Without leaving the ZenSales platform you can set up a next-day post-office pick up. This will free up your daily schedule and eliminate those time-wasting trips to the post office.

4. Set Up Your Email Marketing Messages

The Executive package includes access to the full-featured version of our newest email marketing tools. The plan allows you to save unlimited email templates that you can customize to your brand and writing style, you can even insert your own image files. After you’ve customized your emails you can set up automated follow-up messaging to stay top-of-mind with your customers while generating cross-sells and up-sells. The ZenSales Executive package makes it easy to increase your sales and customer satisfaction with “set it and forget it” marketing tools that keep working behind-the-scenes for you, 24/7.

5. Create a Rewards Program

Customer rewards programs are a great way to increase customer loyalty by rewarding your customers’ repeat purchases. The Executive package also includes exclusive access to ZenSales’s easy rewards program. Now, with just a few clicks you can assign points for purchases and automatically track your customers’ progress. When the designated points have been earned and the reward level is obtained, your customers will receive an automated email notifying them of their reward. You will also receive a notification email instructing you to deliver the reward gift. It’s a “set it and forget it” program that continues to work for your business behind the scenes.

6. Refer New Users and Earn Monthly Income!

Have you heard about ZenSales Referral Program? ZenSales’s customers love to refer their friends and colleagues to Zensales for its ease of use. When you refer a colleague and they sign up for any ZenSales paid account you can earn up to $72! Now ZenSales users can build a monthly income stream by referring new users to the ZenSales shipping platform. ZenSales will pay $3/month for every active paid subscriber you refer to the platform. That’s not all — when your direct referral refers a new paying user, you each can receive $3/month for up to 24 months!

Best of all, it’s really easy to refer new users, just send your ZenSales Referral URL and we’ll take care of the rest! You can find your Referral URL, by logging into your account and navigating to the Ambassador tab at https://www.zensales.net/ambassadors. You can check the status of your referrals and corresponding payments on your Ambassador page from your user portal. We make it as easy as possible for you to promote and share your ZenSales’s referral link. Remember to include it on your website and in your email messages, and share it on your social media channels too. We’ve even created a cool gallery of social media tools exclusively for ZenSales users.

The new features in ZenSales Executive package make it one of the most competitive and cost-effective plans available today. After your trial is over we’re sure that you will agree. Thanks, and happy shipping!

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Free Shopify App Gives Direct Sellers a Single Shipping Tool

Orders from Cross Channel Platforms Now Managed through Single Interface

ZenSales announced today the immediate availability of its integration with Shopify to simplify order shipping for direct sellers and home business owners. The free app has been through the Shopify approval process and provides a simple easy way to ship orders from multiple channels and communicate with customers. ZenSales now works with Shopify

“ZenSales users sell their products on a variety of cross-channel platforms, including in-person and virtual events, social media, and on numerous websites built on versatile selling platforms, like Shopify,” said Kyle Henzel, President of ZenSales. 

“Shipping and order management can quickly become a time-consuming and tedious part of everyday business operations. ZenSales is pleased to announce the availability of a shipping platform that provides a simple and straightforward solution to direct sellers’ most difficult tasks.” 

Users can download the free ZenSales app from the Shopify App Store and connect their Shopify store in minutes. Shopify orders are seamlessly imported into the ZenSales dashboard to provide users with access to their favorite ZenSales features, like rewards, email marketing, and shipping.

With the Shopify and ZenSales integration, Shopify merchants can automatically import their Shopify orders into the ZenSales platform, purchase shipping labels, create personalized marketing campaigns that engage shoppers, and capitalize on the up-sell and cross-sell opportunities that occur throughout their Shopify buyers’ customer journeys.

The ZenSales integration also helps Shopify Store owners to:

  • Save time and money on shipping
  • Purchase a label in 3-clicks
  • Arrange for a carrier pickup right from their door
  • Provide Shopify customers with automated, customized package tracking information
  • Stay in touch with Shopify customers with timely and relevant email messages
  • Launch easy rewards programs for Shopify customers
  • Create custom branding for packing slips, invoices, and emails
  • Access ZenSales fast and responsive customer support

 

ZenSales now works with Shopify

Today’s announcement follows recent releases of the ZenSales rewards program and comprehensive email marketing tools.  ZenSales is committed to listening to customer feedback and rapidly adopting new problem-solving features. What began as a simple tool for shipping orders has quickly blossomed into a versatile platform that meets the diverse needs of home business owners by making many critical business functions simple and easy.

Shopify is a cloud-based SaaS (software as a service) shopping cart solution, that helps online merchants build e-Commerce sites, with a wide variety of versatile templates. For a monthly fee, merchants can access an admin panel to enter store data, add products, and process orders.

RESOURCES:

Download Your Free ZenSales Shopify App

Connect the App to Your ZenSales Account

Download ZenSales Recourses to help with Shopify

ZenSales now works with Shopify

How to Market Your Direct Sales Business During the COVID-19 Crisis

Launch safe and ethical promotions that generate sales and build your brand.

By now, you’ve heard about the COVID-19 pandemic that is sweeping the globe. The disease has garnered a lot of media attention and has caused panic buying and market crashes. While no one knows for sure how long this will play out in the coming months, the high recovery rates and mild symptoms for the majority of those infected are promising signs that we will get through this crisis.

Government leaders and medical experts from around the world are asking citizens to stay at home and practice social distancing to flatten the curve and slow the spread of the disease. As a result, nearly everyone has experienced some type of fallout due to COVID-19. Depending on where you live, families in your area may have been ordered to shelter at home and many non-essential businesses have been ordered to temporarily shutter their doors. This means that some workers have already been laid off and others have been asked to work from home often at reduced hours.

If you have a direct sales business, you may find that you have more time to spend on your business. If you or a member of your household has experienced a layoff or other negative financial consequences as a result of the closures, you may also have an even greater need for the funds your business can generate. But you may also be at a bit of a loss as to how you should proceed with your marketing strategies. Indeed, these are tough times for everyone but there are still opportunities available for many businesses. 

Depending on your business and the products you sell there are some special considerations that you should take into account before you proceed. Let’s take a look at what you need to know and do to become a smart and effective marketer during this difficult time.

Here’s what you should do:

Help Your Customers Stay At Home

With social distancing in effect, one of the best things you can do is provide your customers with a product or service that can be delivered to their homes. This is a great area to focus your efforts. Beef up your online offerings on your website, and promote them heavily through email and social media. Understand that many of your customers may have reduced or cut their discretionary spending, so look for ways to offer your products for less if at all possible. This is a great time to move clearance merchandise.

This is also the perfect time to utilize ZenSales’ carrier pick up feature, which is available on both the Growth and Executive subscriptions. With just 2-clicks, you can arrange to have your postal service worker pick up your outgoing packages right from your doorstep.

Encourage your customers to stay at home when you share these posts on your social media channels.

Market Your Business During COVID-19
ZenSales is here to help you market your business the right way! Download these pre-made social media posts and change out the images to fit your products: https://bit.ly/3dJduLx

Host Live Updates And Virtual Parties Via Social Media Or Videoconferencing

Unfortunately, events like in-home parties or in-person sales calls are currently off-limits in most communities and should be avoided to help flatten the curve. But thanks to the power of the internet and social media you can still host these events online, and everyone can attend from the safety of their own home. Put together a fun fashion show or demo your products during a live update. Make it entertaining and use this opportunity to grow your business in new and exciting ways. Look into free tools like Zoom, Skype, and Google Hangouts for simple video conferencing. You can also use FaceTime or Messenger for video calls, be sure to check with your clients first to determine which platform they prefer to use.

Become A Helpful Resource To Create Future Sales

Since many people may have more free time on their hands but limited financial resources, this is a great time to share knowledge with your customers. For instance, if you work with brands like LulaRoe, Senegence, Maverick the Collection, Chalk Couture, Color Street, or Paisley Reye you can put together a learning session on the latest make-up, manicure, home design, or fashion trends. If you work with Ring Bomb Party you can create a learning session on precious gems and the materials used in your jewelry. Java Mama reps can demonstrate fun coffee recipes and Pure Romance reps can show your customers how a little romance can help reduce stress during times like these. The possibilities are endless when you look for ways to educate your customers about the products you sell. Your goal is to simply create an individual, personalized value for your customers and use that to build a more solid relationship for future sales.

Now, let’s take a brief moment to talk about what you absolutely should not do.

Don’t Make Any False Claims 

One of the key considerations you should take into account is the FCC rules regarding truthfulness in advertising. According to the FCC “… claims in advertisements must be truthful, cannot be deceptive or unfair, and must be evidence-based.” If you are marketing foods, over-the-counter drugs, dietary supplements, and other health-related products, you should be extremely cautious about making any claims related to COVID-19 and its prevention and/or cure. The FCC requires all health-related advertising claims to have scientifically verified, solid proof. Since COVID-19 is a new and unknown virus, there are no scientifically-proven health claims that you can validly make concerning any type of product.

Although to most of us this seems like a no-brainer, a few well-known names have already made this mistake and are facing serious consequences as a result. When televangelist Jim Bakker began promoting his product, Silver Solution, as a coronavirus “remedy” in mid-February, he was consequently contacted by both the FCC and the FTC and given the order to “immediately cease making all such claims”. Rather than promoting questionable claims about your products, you could instead offer tips on how to avoid being infected by the virus by referencing the expert information from resources such as the CDC and WHO. This includes regular hand washing, avoiding touching the face with unwashed hands, and social distancing.

Don’t Prey On Fears  

Marketers know that fear is one of the greatest motivators for human action, however, now is not the time to fan the flames for your own personal gain. While there is nothing wrong with plainly stating any bad consequences your product may help consumers avoid, as evidenced by recent surges in hoarding and panic buying, now is simply not the time to use any fear-mongering related to COVID-19 in your marketing. Before you begin a promotion, ask yourself if it provides value to your customers and also matches the values of your business.  

In conclusion, with a little creativity and a little ingenuity, you can develop a marketing strategy that will help your business survive and thrive through the trials of this pandemic. Focus on being a helpful resource for your customers, and don’t be afraid to ask for the sale. If you don’t ask the answer is always no. Show clearly how your brand solves a problem or satisfies a need people have, especially those that are related to coping with the crisis. You may find that simply by working a little bit harder and a little bit smarter both you and your business will come out of this stronger than ever.

The ZenSales team is a remote team that works from home under normal circumstances. This means that the ZenSales platform will continue to run without interruption and we will be ready to provide support when you need it. We hope that you and your family stay safe during this difficult time.

Save and print this handy cheat sheet and get started on your marketing plan today!

Develop a marketing strategy that will help your business survive and thrive through the trials of COVID-19



How to Market Your Direct Sales Business During the COVID-19

How to Market Your Direct Sales Business During the COVID-19

Meet the New ZenSales Ambassador Program

Generate Lasting, Passive Income by Referring New Members to ZenSales

Passive income is defined as “income that requires little to no effort to earn and maintain”. Well, no doubt easier said than done! But if you’ve ever dreamed about earning money without a lot of heavy lifting, the new ZenSales Ambassador Program just might be your dream come true!

ZenSales users are invited to join the exciting new Ambassador Program to generate a lasting stream of passive income. The new program was inspired by ZenSales’s core values, which include a dedication to helping users grow their businesses. The ZenSales Ambassador Program is built on a generous payout structure designed to help ZenSales users build a meaningful recurring income with just a small investment of time.

ZenSales has grown quickly by listening to customer feedback and rapidly adopting new problem-solving features. The platform has also thrived on word-of-mouth referrals, many of which were generated through similar referral programs. These included a general referral program that offered shipping credits to both the user and their referral and an ambassador program that offered a one-time compensation for each referral. Although the existing programs were successful, we knew we could do better. So the team at ZenSales launched a comprehensive survey designed to identify the program elements that most benefitted users.

The goal was to create a program that resonated with ZenSales’s commitment to making small business growth simple for our users. The end result is a new ZenSales Ambassador Program that is based in-part on valuable feedback from the customer survey, combined with a multi-level payout structure that is common within the industry.

With the new ZenSales Ambassador Program, users will be able to build passive income streams by recruiting new users to the ZenSales shipping platform. ZenSales will pay you $3/month for every new shipping customer you refer to the platform with an active, paid subscription. That’s not all — when a user that you recruit refers a new paying user, you each receive $3/month for up to 24 months!

According to top consumer finance guru, Dave Ramsey, a few of the benefits of passive income include:

  • Increases your wealth-building plan
  • Creates an opportunity to retire early
  • Provides an additional source of income when you’re no longer able to work or if you outlive your retirement fund

Whether you use your passive income to pad your retirement or spend it all on a lavish vacation, it’s easy to see how you can benefit from making more money when there’s very little effort or investment required.

How it Works 

The ZenSales Ambassador Program is an exciting way for users to earn a monthly recurring revenue simply by referring new paid subscribers to ZenSales’s shipping platform! The program structure rewards you for recruiting top-level sales reps with large downlines that they in turn refer. The ZenSales Ambassador program will pay users for both First and Second Level recruits, giving you the opportunity to multiply your monthly income exponentially.

 

ZenSales New Ambassador Program

ZenSales users can visit their new ZenSales Ambassador dashboard to review and accept the ZenSales Ambassador Program Terms and Conditions. Users will become an active Ambassador upon agreeing to the program’s terms and conditions. Once your Ambassador Program is activated, we recommend that you share your referral link via social media channels, web pages, and email. With the right First Level recruits your income will add up quickly!

When a new user creates an account for a paid subscription with your link they become your First Level Recruit and you’ll be eligible for a payout. But that’s not all! When one of your First Level Recruits shares their link, any individual who creates an account for a paid subscription will become your Second Level Recruit and you’ll also be eligible for a payout!

Who Can Become an Ambassador? 

The ZenSales Ambassador Program is open to all ZenSales users with an active subscription.

Who Counts as a Recruit?

Any user who opens a paid monthly subscription after clicking on your Recruiting Link will be considered a viable recruit. At the present time, the Growth and Executive plan subscriptions will count towards your monthly total. However, the Starter subscription is not eligible. If you have a contact who wants to sign up for a Starter account go ahead and give them your referral link! If they upgrade their subscription they’ll become an active recruit and you’ll receive a payout for up to 24 months!

How Do I Get Started? 

ZenSales users should visit the new Ambassador dashboard to accept the program’s terms and conditions, then review the Ambassador Getting Started Guide for helpful hints to begin recruiting. If you’re not a ZenSales subscriber yet, open and set up your account to get started.

In the meantime, if you have any questions please reach out to the customer support team by clicking on the chat button in the lower corner of your screen.

The Best Referral Program for Your Direct Sales Business

Referrals are the lifeblood of every multi-level company. Depending on how the company you represent is structured, you may need to generate more than one type of referral. Usually, when we think about referrals we’re thinking about a customer’s word-of-mouth or electronic recommendation for your goods or services, like a testimonial, an email, a social media post or a quote published online. However, there is additional referral in the world of direct sales which includes people who are referred to join your team and sell for you. Both are valuable and necessary for a healthy, thriving network marketing business.

You need referrals. Luckily, there are literally thousands of creative methodologies that you can employ to keep referrals heading your way. But, not every one of those methods is guaranteed to work for your business. With limited resources, how do you find the referral programs that are worthy of your time and energy? First, look at your customer journey.

What is a Customer Journey?

A customer journey is a metaphorical journey made by a hypothetical customer as they connect with your business, detailing the interactions and proposed emotions they experience along the way. Studying your customer journey will help you gain a better understanding of how your customers travel through the sales process. This information can be used to improve the results of your touch-points or future interactions. Customer journey mapping can reveal a wealth of opportunities for improving your customer experience and, to the point of this article, also help you identify the best methods for getting more referrals.

 

Find the Opportunities

There are a few really cool online tools that can help you map out your customer journey, like Milkymap. But you don’t really need a complicated tool to plot out your customer journey, a simple paper and pen — make that a pencil with an eraser 😉 — will get the job done. Customer journeys should be developed from the customer’s point-of-view, again it’s most helpful to use your “ideal” customer. If you have several customer segments you should complete a customer journey map for each one. If none of your current customers are ideal, you can even create a customer journey for the clients you want to have in the future, as opposed to the ones you’re getting now.

Organize your customer journey maps by the marketing and sales funnel stages your customers typically pass through. For instance, every business is unique, but most customers go through the following stages:

  1. Discovery
  2. Exploration
  3. Comparison
  4. Evaluation
  5. Purchase
  6. Retention
  7. Referrals

You can also build a customer profile to better define the target audiences for your referral messages. You can use this free customer profile template to help identify the most important characteristics of your ideal buyer persona. This information can help you understand your customers’ needs and how you can help them solve them, which can lead to more referrals. Completing a customer profile can help you identify new opportunities to connect with your target audience. See the example below and then build your own.

Customer Profile Template Example

Customer Profile example

Create a Plan to Maximize Your Opportunities

Let’s circle back on the sales and marketing funnel and make note of the final step: Referrals. Referrals don’t happen until the very end?! Yes, and there’s a good reason why. Imagine if you walked into a business and before you could make a purchase they asked you for a referral. Your response might be “For what?”, and your customers will feel the same way. It’s difficult to recommend a business before they have completed your service or provided a product. We usually wait until the end of the transaction to form our opinion.

For this reason, businesses must strive to leave a positive impression during each phase of the customer journey. If you fail to delight your customers you will most likely not receive a referral. If you wait until the end of your customer journey to think about referrals, you’ve most likely waited too long.

Automate as Much as Possible

After you have plotted your customer journey look for ways to improve your customer experience to ensure that your service is worthy of recommending. Next, look for opportunities to ask for referrals, but try to automate the process as much as possible. When you create automated referral requests you will receive more referrals because you will consistently ask every customer.

How and where you ask for referrals matters as well. After a purchase has been made you should plan multiple automated calls-to-action to generate the most referrals. Ultimately, the best time to ask is when your customers are ready to give a glowing review of you, your products and your customer service.

Top Automated Referral Opportunities

1. Order thank you page
2. Shipping confirmation email
3. Delivery confirmation email
4. Order-tracking pages
5. Follow-up emails

 

Don't forget to say thank you!

One of the best ways to keep the referrals rolling in is to make sure that your customers have a positive experience. You can thank your referrals while also promoting your current products and services to encourage future sales. A free item or a discount offer is a great way to reward and encourage referrals. Create offers like a “15% Discount for Every Referral” and/or “A Free Gift for Every Referral” and include them in your automated messaging. 

Customize Your Plan for Your Customer Segments

Regardless of the best practices, there really aren’t any hard and fast rules when it comes to asking for referrals. Different customer segments may require a completely different approach to referrals. For instance, new customers will follow the profile described above. They will want to wait until the end of the transaction before making a referral. However, your returning customers may be ready and willing to make a referral at any stage during the customer journey. The most important thing to remember when you’re planning a referral program is to create a program that matches your brand and flows seamlessly within your customer experience.


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How to make a referal program to grow your business infographic

5 Keys to a Successful Rewards Program for Direct Sellers

You can offer free and discounted products to create rewards that drive more sales and improve customer satisfaction.

5_keys_to_rewards_program happy red head woman wearing a yellow shirt standing in a ktichen with her hans in the air like she is happy yelling, hurray

Ultimately, your longterm business success will depend on your ability to create loyal customers. Loyal customers stick with your business and become repeat purchasers. Returning customers usually spend more on average, which results in a higher profit margin. New customers cost you both marketing time and dollars and generally spend less on their purchase. When you compare the two, it’s easy to see how your business will grow faster if you develop a process for consistently creating loyal customers.

What does it take to make a loyal customer? It’s been said before: a happy customer is a loyal customer. Unfortunately, there is no cookie-cutter happy customer formula that can be applied to every business. The key is to focus on creating an overwhelmingly positive customer experience, that starts with the first interaction and continues throughout the course of your seller-buyer relationship. It really comes down to delivering your own unique mix of a great product, stellar service and ongoing follow up that individually and collectively exceeds customer expectations.

Customer rewards programs have proven to be extremely effective at increasing customer loyalty because they are designed to increase repeat purchases for existing customers. You’ve probably participated on the receiving end of a customer rewards program, they often appear in local businesses as simple “Buy X Products, Get 1 Free” punch cards. While simple rewards programs like these are very effective for smaller bricks and mortar stores, busy network marketers will benefit most from an automated digital rewards program.

Tips for a Successful Loyalty Program

 

1. Identify Your Goals

Like most marketing initiatives, you should launch your rewards program by setting goals to identify what you want to achieve and to measure your success. The most obvious goal for a rewards program is to increase repeat purchases, you can also structure your program to improve customer satisfaction, move certain inventory, generate referrals or meet a wide variety of sales and marketing goals. You are only limited by your creativity.

Once you’ve identified the areas you would like to improve, turn your goals into S.M.A.R.T. goals by making them Specific, Measurable, Achievable, Realistic, and Timely. For instance, one of your rewards program goals could be to increase accessory sales by 3% in the 4th Quarter.

 

 

2. Define Your Program

Remember those rewards punch cards we spoke of earlier? Well, they work because they are incredibly simple to deploy, manage and participate in. Keep this in mind as you structure a rewards program for your direct sales customers. A complicated rewards program that’s difficult to understand or participate in will only discourage and frustrate your customers. Instead, for the best chance at success, you should look to launch a program that is simple to understand and requires the least amount of effort to participate in and earn rewards. Oh, and it should also be fun!

 

 

3. Choose a Desirable Incentive

Your rewards incentive or gift should be something that your customers look forward to receiving. Think of your incentive as the carrot that guides your customers towards taking actions that help you meet your goals. Some reps create a discount offer and some offer corresponding or popular merchandise. It’s important to note that some of the most successful reward incentives offer unique items that customers cannot get anywhere else.

 

 

 4. Create Ongoing Promotions to Encourage and Increase Participation

The most important key to success for your program is to spread the word as frequently as possible. Send regular email updates to customers participating in the program to update them on their progress and motivate them to continue earning points towards their rewards.

Include a sentence that promotes the program after your signature line in your emails and put it on your invoices and other business communications as well. Encourage your customers to share positive feedback about their rewards on social media for more exposure.

 

 

 5. Monitor Your Program for Success

Pay close attention to any data that provides insight into your customers’ participation in the program. Is your program attracting your best customers and are they using it on a consistent basis to achieve your rewards? Use your program data and customer feedback to fine-tune your program to increase participation and exceed your goals.

The ZenSales shipping platform includes a simple rewards program that allows you to assign points for purchases and automatically tracks your customers’ progress. When the designated points have been acquired and the reward level is achieved, your customer receives an automatic notification and you also get a notification to deliver the rewards gift. It’s a “set it and forget it” program that continues to work for you behind the scenes.

With the ZenSales platform, you can quickly and easily create a successful loyalty program that helps you meet your business goals. Create a preliminary program and use it as an opportunity to listen to your customers and build stronger relationships. When your customers see how much you care their loyalty will increase — along with your sales.